Articles for tag: branding, legal

KennethChing

How to Trademark a Business Name in the UK

Choosing a business name is only the beginning. Registering a company at Companies House, buying a domain, or securing social-media handles does not automatically give you trade mark protection. To protect a business name in the UK, you normally need to apply to the Intellectual Property Office, known as the IPO, and register the mark ...

KennethChing

how to choose a business name

How to Choose a Business Name in the UK (Rules and Tips)

A business name has to do two jobs at once. It needs to make sense to customers, but it must also survive the checks that come before registration and launch. A clever name that is unavailable, hard to spell or too close to an established trade mark can create expensive problems later. Treat naming as ...